TONY SCHWARTZ: Chris, you're setting up, as I've heard you in the last ten minutes, a false equivalency. This is the problem I think in the media, is that they're treating Trump as if he is a legitimate candidate for president of the United States. There is no way he is. No more than my two-year-old grandson would be a legitimate candidate for president. And if the media treated my two-year-old grandson as someone who could be president, that would be scary. But when they treat Trump, who has no attention span, who has only a profound self-interest, who has no experience, and only has his inflated confidence as a qualification, it's terrifying. It's terrifying. 

Previously: 

Dan Rather Criticizes Media's Trump Coverage: “The Lack Of … Tough Follow-Up Questions” Is Disappointing

Harvard Study Confirms Media’s Role In Trump’s Political Rise

The Media's Not Being Honest About Its Trump Obsession

Media Should Not Fall Back To The Elusive “Trump Pivot” Narrative At Trump’s GOP Convention Speech