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The Trump administration is separating immigrant children from their parents or legal guardians after they cross the border, with at least 2,000 children taken from their parents since April 19. The administration’s merciless and inhumane policy has spurred numerous heartbreaking stories, including reports of a breastfeeding baby who was ripped from her mother, a Honduran father separated from his family who took his own life, and children who are held in cages alongside strangers. Yet right-wing media figures have been quick to defend the policy and dismiss its inherent cruelty:
Breitbart editor-at-large Joel Pollak justified separating families at the border, saying the Border Patrol facilities are "better than what they had." Pollak also claimed that ICE taking children from their parents and putting them in detention facilities is “just about caring for the kids.”
Fox's Pete Hegseth defended the separations because the children get food and "soccer and video games." Hegseth also called images of detained children “quite compassionate,” and said the policy was “defensible.”
Fox News’ Trish Regan argued that Trump is showing asylum-seeking families "tough love" by taking children away from their parents.
Fox contributor Tammy Bruce called for White House press briefings to end after reporters confronted White House press secretary Sarah Sanders about the separation of families.
Fox's Jesse Watters argued that the White House should "start ripping press passes away" from reporters who ask about families getting separated at the border. Watters also said that “some would say” that separation is “a more humane policy” than detaining the families together.
In a series of tweets, Twitter troll Bill Mitchell aggressively defended the policy, accusing the media of focusing on “#FakeNews ‘concentration camps,’” complaining about the money spent to keep the children captive, suggested that many of the children are “not with their families at all - they are with smugglers” (only a very small percentage of cases involve smuggling and often a bona fide relationship between the child and adult is clear), and claiming, “President Trump is PROTECTING these children.”
Fox & Friends host Brian Kilmeade downplayed “the so-called separation of kids and parents” at the border, arguing that the Democrats are using it to distract from the Justice Department inspector general’s report on the handling of former Secretary of State Hillary Clinton’s email server and the Singapore Summit between Trump and North Korean dictator Kim Jong Un.
Her fellow Fox & Friends co-host Steve Doocy said that “the part that is troubling” is not children being ripped from their parents, but the parents choosing to come to the United States in the first place. Doocy also argued that the cages some children are being housed in shouldn’t be called “cages” because rather they are “walls [built] out of chain link fences," and he defended family separation by suggesting the U.S. government spends a lot of money to “make sure that those kids wind up with all that stuff” that detention facilities offer.
Fox & Friends repeated or referenced Department of Homeland Security Secretary Kirstjen Nielsen’s lies about family separation throughout the June 18 broadcast. Nielsen initially claimed that separation wasn’t happening -- it is.
Right-wing troll Mike Cernovich said that Trump was “keeping [children] safe in dorms,” and he accused former President Barack Obama of giving children “to human traffickers.”
Fox host and Trump lackey Sean Hannity claimed that the policy of separation “took place in previous administrations” (neither the Obama nor the Bush administration separated families as a matter of policy). Hannity also accused the media of having an “obsession” with the “so-called policy of separating illegal immigrant families.”
Fox’s Laura Ingraham called the “outrage” over the separation policy “hilarious,” complained about watching “our country try to contort itself into other peoples' cultures,” and excused the separations because the children have “entertainment, sports, tutoring, medical, dental, four meals a day, and clean, decent housing” even though their “parents irresponsibly tried to bring them across the border illegally.” On her Fox show, Ingraham called the administration’s child detention centers “essentially summer camps” and compared them to “boarding schools.”
Sinclair's Boris Epshteyn choose not to editorialize on the cruelty of family separation itself, instead attacking the "discourse" around separation policy and claiming it is what's wrong with Democrats and media.
Right-wing columnist Ann Coulter warned the president not to fall for “these child actors weeping and crying on” cable news.
One America News Network correspondent and internet troll Jack Posobiec defended the policy by fearmongering that children crossing the border could be with traffickers as opposed to family members. There is clear evidence of the relationship between many of the children in detention and the adult that accompanied them.
Fox’s David Bossie attempted to shift the blame onto the parents, arguing that “if they don't become criminals, they're not separated.” He also claimed that Trump is just “following the law,” ignoring the reality that separation is a Trump administration policy, not the law.
Fox host Tucker Carlson warned his viewers that people speaking up against America detaining children in cages just want to "change your country forever."
Chris Bedford, editor-in-chief of the Daily Caller News Foundation, criticized the "hyperbole" over family separation and child detention.
Townhall’s Kurt Schlichter aggressively defended the policy, suggesting that the U.S. ought to “separate the children and then send them all away” and “in prison (sic) the parents until they serve their sentence then throw them out.”
Infowars frontman and conspiracy theorist Alex Jones claimed that separation has been the “standard procedure for decades” when you “pick up a group of a hundred people and you have no idea who the hell they are.” Infowars also claimed that Trump had exposed “the hoax that the US is mistreating migrant children.”
NRATV host Dan Bongino claimed that reporting on the “immigration/children story” is “propaganda, nothing more” and argued that anyone who believed it is “delirious, and should seek professional help.”
Radio talk show host Ben Ferguson shared an image on Facebook claiming that policies of separating children from “illegal parents” had been in effect since 2009 and that Democrats just started talking about the issue because “they only care about making Trump look ‘bad.’” The post has been shared over 100,000 times.
Conservative commentator Dick Morris claimed that families seeking asylum at the borders were part of a “scam” in which adult immigrants were “abusers” who are using their children as a “battering ram to force their way into the country.” He also said the solution to this problem is to deny asylum to all immigrants who come to the border with a child.
Fox New contributor and Townhall Editor Katie Pavlich posted a series of tweets comparing the separation of asylum-seeking families to the separation of children and arrested parents and supporting Sarah Sanders’ claims in which she portrayed “illegal aliens” as criminals who are responsible for separating U.S. families permanently by “committing murder or killing through drunk driving.”
Conservative Review TV’s Jon Miller claimed that media are trying to push controversy around separation policies in order to “distract from the disastrous IG report and anything else this president has done that will cause people to vote for him.”
Fox News’ Tomi Lahren tweeted that “we owe ILLEGAL immigrants NOTHING,” and suggested that family separation is just one of the “consequences” parents have to accept when they “drag [their] kids over here ILLEGALLY.”
The report had nothing to do with the FBI’s Trump-Russia probe
Less than 24 hours after the Department of Justice’s (DOJ) inspector general (IG) released a long-awaited report on the department’s investigation into Hillary Clinton’s use of a private email server, President Donald Trump’s allies in the media are already using the report to call for special counsel Robert Mueller’s removal. The IG report clearly states that its investigation “found no evidence that the conclusions by department prosecutors were affected by bias or other improper considerations”; and yet, the president’s sycophants in right-wing media are spinning the report to claim that “anything that Mueller is doing” in his probe of the Trump campaign’s ties to Russia “is tainted” by the IG’s findings.
On June 14, DOJ IG Michael Horowitz released a report on the DOJ’s actions during the investigation into Clinton’s use of a private email server. According to the report, the IG found, among other things, that former FBI Director James Comey was “insubordinate” in his handling of the case; that he violated department policy by publicly discussing the investigation; and that two FBI officials, Peter Strzok and Lisa Page, exchanged disparaging texts about Trump, with one text from Strzok reading, “We’ll stop” Trump from becoming president. While Horowitz severely criticized Comey, Strzok, and Page for their conduct, the inspector general concluded that there was “no evidence that the conclusions by department prosecutors were affected by bias or other improper considerations; rather, [the IG] concluded that they were based on the prosecutors’ assessment of the facts, the law, and past Department practice.”
Even though the IG report focused only on the FBI’s investigation of Hillary Clinton’s email server and had nothing to do with the FBI’s investigation of the Trump campaign’s alleged ties to Russia, and even though it found that there was no evidence of bias in the FBI determination, the president’s defenders on Fox News and in conservative media are still twisting themselves into knots to try to use the IG report as a reason to call for Mueller’s removal. On the June 14 edition of Hannity, a panel of four of Trump’s staunchest defenders shouted about how the report “taint[s] the entire Mueller investigation”:
And the following morning on the June 15 edition of Fox & Friends, co-host Brian Kilmeade argued that the Mueller investigation is “contaminated” by the IG’s findings:
The reaction from Trump’s sycophants in conservative media is unsurprising, considering that they preemptively laid the groundwork to discredit the IG’s report. But, even as conservative media continue their convoluted and disingenuous calls for Mueller’s removal, the special counsel’s investigation continues, racking up numerous indictments, one of which resulted in Trump’s former campaign manager having his bail revoked, landing him in federal prison until his trial.
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Fox & Friends, Hannity, and Justice with Judge Jeanine have steered clear of reporting on Paul Manafort’s legal exposure, but they spent significant time on a judge’s strong words for the special counsel's team
On June 14, a federal judge revoked Manafort's bail for allegedly tampering with witnesses, landing him in federal prison until his trial.
President Donald Trump’s favorite Fox News shows are all but ignoring the cascade of damning reports regarding former Trump campaign manager Paul Manafort and his legal troubles. Since May 2017, special counsel Robert Mueller has been scrutinizing various relationships between the Trump campaign and Russian nationals closely tied to Russian President Vladimir Putin, appearing to focus closely on Manafort’s business history and associates. As the legal pressure ramps up against Manafort, the president’s propagandists at Fox News have sought to distance Manafort from Trump and, through selective reporting on Manafort’s legal troubles, discredit the probe against Trump’s former campaign manager.
Since the beginning of 2018, Manafort’s legal exposure has grabbed mainstream media attention, but the topic has not managed to break through on Trump’s favorite Fox News programs. Media Matters reviewed transcripts and video of the first editions of Fox & Friends, Hannity, and Justice with Judge Jeanine after significant reports surfaced about new developments regarding the investigations into Manafort this year. We found little to no coverage of notable turns in the multiple high-profile legal cases against Trump’s former campaign manager. But we did find extensive coverage of the strong words a judge had for the special counsel’s team.
Manafort sues Department of Justice, alleging special counsel exceeded mandate
On January 3, NPR reported that Manafort was suing the Department of Justice, alleging that “Mueller's team has ‘diverged’ from its stated focus on potential collusion with the Russians who attacked the 2016 election and instead zeroed in on Manafort for ‘unrelated, decade-old business dealings’ in Ukraine.” According to a Media Matters review, Fox & Friends, Hannity, and Justice with Judge Jeanine did not cover the development.
Company tied to former Manafort business associate and Russian oligarch sues Manafort and business partner
On January 10, according to NBC News, “a company controlled and funded by” Russian billionaire Oleg Deripaska, a crony of Russian President Vladimir Putin and one-time business associate of Manafort’s, sued Manafort and his business associate Rick Gates for allegedly “bilk[ing] his company by taking $1.1 million in capital and paying it to themselves.” According to a Media Matters review, Fox & Friends, Hannity, and Justice with Judge Jeanine did not cover the lawsuit.
Special counsel tells judge investigation has revealed “additional criminal conduct” by Manafort
On February 16, according to Politico, the special counsel’s office submitted a court filing informing a federal judge of “additional criminal conduct that [the office has] learned since the Court’s initial bail determination” on Manafort’s federal case that “includes a series of bank frauds and bank fraud conspiracies.” According to a Media Matters review, Fox & Friends, Hannity, and Justice with Judge Jeanine did not cover the court filing specifically. Though a guest on Fox & Friends, George Washington University law professor Jonathan Turley, briefly mentioned general “charges” against Paul Manafort, he downplayed them as “unrelated to the campaign.”
Former Trump aide Richard Gates will “plead guilty” and has agreed to “testify against Manafort”
On February 18, the Los Angeles Times reported that Gates, who is also a former Trump campaign aide, would “plead guilty to fraud-related charges within days” and that he “made clear to prosecutors that he would testify against Paul Manafort.” While the Times report was unverified by other media outlets at the time, according to a Media Matters review, Hannity and Justice with Judge Jeanine did not cover the report. Fox & Friends briefly mentioned it but added that Catherine Herridge, Fox News’ chief intelligence correspondent, “says, as of now, no deal, and Gates is not cooperating.” Five days later, The New York Times confirmed that Gates would plead guilty “to financial fraud and lying to investigators” and “has agreed to cooperate with the special counsel inquiry.” According to a Media Matters review, Hannity and Justice with Judge Jeanine did not cover the development. Fox & Friends all but ignored the report other than airing a 15-second teaser from co-host Brian Kilmeade (who did not identify how Gates is tied to the Trump campaign) and a softball question from co-host Steve Doocy during an interview with former White House chief of staff Reince Priebus. Priebus also attempted to downplay the significance of the report, claiming Gates’ and Manafort’s conduct was “independent of the Trump campaign.”
Dutch lawyer tied to Manafort business partner sentenced to 30 days in federal prison for pleading guilty to lying to federal investigators
On April 3, according to CNN, Alex van der Zwaan, a “Dutch lawyer tied to former Trump deputy campaign chairman Rick Gates,” was “sentenced … to spend 30 days in prison and pay a $20,000 fine after he admitted to lying to” the special counsel regarding his “communications with Gates and a person with Russian intelligence ties.” According to a Media Matters review, Hannity briefly mentioned the sentencing, downplaying it as having “nothing to do with Russia collusion,” and saying, “In reality, it looks like a giant waste of your money.” Justice with Judge Jeanine did not cover the sentencing, which was the first in the special counsel’s investigation. Fox & Friends twice mentioned the development in passing while attempting to downplay its significance, once saying the sentencing is “unrelated” to Trump and Russia.
Special counsel obtains seven new search warrants against Manafort
On April 5, CBS News reported that prosecutors on the special counsel’s team “revealed in court filings ... that they had obtained on March 9 seven new search warrants against former Trump campaign chairman Paul Manafort” for “various properties” including “a storage unit, bank accounts, email addresses and devices.” According to a Media Matters review, Fox & Friends, Hannity, and Justice with Judge Jeanine did not cover the report.
Federal judge rejects attempt to get Manafort case dismissed
On May 15, according to Politico, a federal judge “rejected an attempt by Paul Manafort … to get an indictment against him dismissed by claiming that special counsel Robert Mueller’s appointment was flawed.” The judge wrote that “given the combination of his prominence within the campaign and his ties to Ukrainian officials supported by and operating out of Russia, as well as to Russian oligarchs, Manafort was an obvious person of interest” for U.S. law enforcement. According to a Media Matters review, Fox & Friends, Hannity, and Justice with Judge Jeanine did not cover the judge’s decision.
Manafort’s former son-in-law cuts plea deal, will testify against Manafort
On May 17, Reuters reported that Manafort’s former son-in-law and “business partner” Jeffrey Yohai “cut a plea deal with the Justice Department” requiring him “to cooperate” with the special counsel’s prosecutors. According to a Media Matters review, Fox & Friends, Hannity, and Justice with Judge Jeanine did not cover the report.
Special counsel accuses Manafort of attempting to tamper with witnesses
On June 4, according to The New York Times, “federal prosecutors ... accused President Trump’s former campaign chairman, Paul Manafort, of attempting to tamper with witnesses in his federal tax and money laundering case,” with one witness telling the FBI “that Mr. Manafort was trying to ‘suborn perjury.’” Yet again, according to a Media Matters review, Fox & Friends, Hannity, and Justice with Judge Jeanine did not cover the court filing, even though the charges leveled against Trump’s former campaign manager can mean up to 20 years in federal prison if he is found guilty.
Special counsel unseals additional charges against Manafort, Russian business associate
On June 8, according to NPR, the special counsel’s office “unsealed more charges” against Manafort, alleging “that a Russian partner of Manafort's, Konstantin Kilimnik, helped him try to persuade witnesses to lie to the jury when Manafort's case comes to trial in Washington, D.C., this autumn.” According to a Media Matters review, Fox & Friends, Hannity, and Justice with Judge Jeanine did not cover the additional round of charges against the president’s former campaign manager.
On May 4, according to The Washington Post, “a federal judge in Virginia ... sharply questioned the motivations of special counsel Robert S. Mueller III’s fraud prosecution of President Trump’s former campaign manager.” According to the report, Judge T.S. Ellis III told prosecutors on Mueller’s team, “You don’t really care about Mr. Manafort’s bank fraud. … You really care about getting information Mr. Manafort can give you that would reflect on Mr. Trump and lead to his prosecution or impeachment.” According to a Media Matters review, Fox & Friends, Hannity, and Justice with Judge Jeanine all covered the judge’s rebuke of the Mueller team extensively.
On the May 4 edition of Hannity, host Sean Hannity spent a total of 14 minutes and 46 seconds discussing Judge Ellis’ comments, calling his remarks the “single biggest beatdown I have ever seen in my life by a judge.” The nearly 15 minutes Hannity devoted to Ellis’ comments were significantly more than the time he spent covering any development in the various cases against Manafort in 2018 combined, which totaled about 1 minute and 57 seconds.
On the May 5 edition of Justice with Judge Jeanine, host Jeanine Pirro spent a total of 15 minutes and 27 seconds discussing Judge Ellis’ remarks. In contrast, Pirro did not mention any of the other stories regarding Manafort's legal troubles in 2018.
On the May 7 edition of Fox & Friends, the hosts devoted 11 minutes and 5 seconds to Judge Ellis’ comments over three hours of airtime. Fox & Friends spent a total of 2 minutes and 43 seconds on the other turns in the various cases against Manafort, and during those reports the hosts usually downplayed the events as “unrelated” to Russia or “independent from the Trump campaign.”
Given Manafort’s past and the people he has been willing to associate with professionally, it is no wonder Fox News’ chief Trump propagandists have attempted to distance the president from him. According to The Atlantic’s Franklin Foer, Manafort’s career was built on lobbying on behalf of “dictatorial governments in Nigeria, Kenya, Zaire, Equatorial Guinea, Saudi Arabia, and Somalia, among others.” Manafort’s experience representing repressive regimes eventually landed him a job in Ukraine, assisting the “former gangsters,” as Foer wrote, in the Party of Regions in improving their image domestically, eventually guiding pro-Russian Viktor Yanukovych to presidential victory in 2010.
Fox News’ efforts to bury Manafort’s legal exposure seem to be having an impact. According to a recent survey conducted by Navigator Research, 59 percent of Americans are not aware that the special counsel’s investigation has uncovered any crimes, even though Mueller has amassed five guilty pleas and numerous indictments. Should the special counsel’s investigation turn up evidence that supports allegations of a criminal conspiracy between members of the Trump campaign and foreign actors, Manafort would surely be implicated as a key player.
Suppressing reports regarding (arguably) the most corrupt member of Trump’s campaign team -- and following Fox’s usual playbook of downplaying and ignoring other consequential reporting on the special counsel’s investigation -- appears to be part of the network’s larger strategy to pre-emptively downplay any possible findings that could implicate the president and his campaign.
For months, Fox News host Sean Hannity has falsely disparaged the Agreed Framework of 1994, a deal brokered under President Bill Clinton to freeze North Korea’s nuclear program, as an example of the U.S. “sucking up and bribing world dictators.” Now, experts are criticizing the terms of President Donald Trump’s agreement with North Korea dictator Kim Jong Un for conceding more than the 1994 agreement did and for being weaker on denuclearization. But, as expected, Hannity has been praising Trump and the agreement he signed with Kim, saying their summit “exceeded all … expectations.”
The joint statement that Trump and Kim signed on Tuesday fell short of the U.S. demands going into the summit; the deal does not include standards for complete, verifiable, and irreversible denuclearization as the U.S. hoped, and Trump offered a concession to the North Koreans by suspending U.S. military exercises with South Korea.
A number of experts have criticized the deal, saying it provides even weaker terms than did previous deals, including the Agreed Framework, which, unlike the joint statement signed today, required wide-ranging inspections but ultimately fell apart when North Korea was suspected of cheating.
Wendy Sherman, a top negotiator with North Korea in the Clinton and Obama administrations, told The New Yorker, “The document not only doesn’t break new ground—it is less than previous documents, including the 1992 Joint Declaration, the Agreed Framework of 1994, and the September, 2005, Joint Statement of the Six-Party Talks.” Ex-CIA officer Bruce Klingner, who is now a Northeast Asia senior research fellow at the conservative think tank the Heritage Foundation, wrote on Twitter, “This is very disappointing. Each of the four main points was in previous documents with NK, some in a stronger, more encompassing way. The denuke bullet is weaker than the Six Party Talks language. And no mention of CVID, verification, human rights.”
Even Fox News contributor Ari Fleischer bemoaned the deal’s similarities to the Agreed Framework. But The Washington Post’s Glenn Kessler aptly noted that the U.S. did not suspend military exercises in South Korea under that deal. The Wall Street Journal’s Mary Kissel also categorized Trump’s concession as a misstep compared to the terms of the Agreed Framework.
But these details have been lost on Trump sycophant Sean Hannity, who has said in the months leading up to the summit that Trump is “not naive like Bill Clinton” and would therefore not be “duped” into appeasement:
And this morning, Hannity’s astounding propaganda was again on full display. He insisted that the summit “had exceeded all of their expectations” and compared Trump’s deal to the Agreed Framework, saying, “The president gave up nothing. There wasn’t a penny paid like Bill Clinton when he made a deal with Kim Jong Un’s father.” The latter statement, which Hannity has breathlessly repeated, is misleading at best; the 1994 agreement did not include payments to North Korea, though it did state that the U.S. would build two light-water reactors in North Korea in order to make it harder for the country to produce weapons-grade material.
And this is not the first example of Hannity’s agenda-driven hypocrisy on North Korea talks. Earlier this year, Media Matters documented the contrast between Hannity’s fawning coverage over the announcement that Trump would meet with the North Korean dictator and his impassioned condemnation of President Barack Obama when he was considering meeting with Kim Jong Il.
Video by John Kerr.
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Fox News is laying the groundwork to discredit a Department of Justice (DOJ) inspector general’s report regarding the department’s handling of the 2016 investigation of Hillary Clinton’s private email server.
According to a leaked portion of the report, first reported on June 6 by ABC News, the DOJ inspector general “concluded that James Comey defied authority at times during his tenure as FBI director” by “ignoring objections from the Justice Department when he disclosed in a letter to Congress just days before the 2016 presidential election that FBI agents had reopened the Clinton probe.” Political analysts and polls point to Comey’s decision to inform Congress of the reopening of the Clinton email investigation as a critical episode in Trump’s eventual victory.
Early this week, a number of Fox hosts -- including the Fox & Friends hosts, Sean Hannity, and Lou Dobbs, all of whom also act as unofficial Trump advisers -- suggested that the report, which has yet to be fully released, is beset by corruption. On June 5, the president chimed in, saying that he hoped the report wasn’t being “changed and made weaker.” Since Trump’s tweet, Fox News has continued attempting to discredit the review by baselessly asserting that it’s being “scrubbed” by Deputy Attorney General Rod Rosenstein (who was appointed by Trump himself), even after having hyped the report for months. In fact, Fox News senior judicial analyst Andrew Napolitano (who is known to spread baseless conspiracy theories) repeated Trump’s sentiment regarding the inspector general report when he took to the president’s favorite morning show on June 7 to push an unsubstantiated claim that the DOJ report “might not be a truthful document.”
From the June 7 edition of Fox News’ Fox & Friends:
STEVE DOOCY (CO-HOST): OK, so the leaks were -- because this is circulating, where people can essentially make a rebuttal and try to get them fix it.
ANDREW NAPOLITANO (FOX NEWS SENIOR JUDICIAL ANALYST): Yes.
DOOCY: Joe diGenova was on our air in the last 24 hours, and he said that he thinks that Rod Rosenstein, who’s the number two guy at the DOJ, might be actually scrubbing this report to try to get all the bad stuff out of it.
NAPOLITANO: If Joe is correct -- and I have great respect for him -- if Joe is correct, this is an outrage and it is a neutering of a very highly respected inspector general who was appointed by George W. Bush and by Barack Obama.
BRIAN KILMEADE (CO-HOST): So, judge, here’s the thing: You can do whatever you want to the report. But when you put him, the inspector general, in front of Congress, any committee, he’s going to answer about his conclusions. Not what's been scrubbed, correct?
NAPOLITANO: Well, I don't know, Brian. If he gives -- that's fascinating. Because, if he gives a different version under oath than he gave in writing, then the scrubbing is going to become the issue. Wait a minute, you found this about Jim Comey? You’re telling us about it now but you didn't put it in the report?
DOOCY: Why’d you change it?
NAPOLITANO: Was it in the report and did you take it out? And if you took it out, did somebody tell you to take it out? Now we have another compounded error here.
KILMEADE: Because [DOJ Inspector General Michael] Horowitz is not compromised -- he’s the inspector general.
NAPOLITANO: I don’t know where this is going to go. I'm glad we have these leaks -- some leaks are good leaks -- but I’m glad we have these leaks, because the public needs to know that this might not be a truthful document.
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Fox News’ business model is not sustainable
We now have further confirmation that Fox News’ role as a mouthpiece for Donald Trump is affecting the network’s bottom line.
According to a report by Gabriel Sherman in Vanity Fair, the network is struggling to sell ad space on their 9 and 10 PM respective programs.
While Fox News dominated the ratings in May—a fact Trump bragged about on Saturday—the network is having new difficulties monetizing its most pro-Trump programming. According to three sources briefed on the numbers, advertising revenues for Sean Hannity and Laura Ingraham are down in recent months. “The pro-Trump thing isn’t working. We can’t monetize DACA and the wall and that right-wing shit,” one staffer said. “Despite all the hype on Hannity, they can’t sell it,” another insider told me. (Tucker Carlson’s show is faring better, sources said).
This follows an October 2017 report that Fox News’ ad revenue had dropped 17% year over year, at the same time that ad revenue at other cable news networks was relatively stable.
Advertisers have fled Sean Hannity’s toxic program because of his promotion of conspiracy theories, pro-Trump propaganda and willingness to take extreme measure to deflect and defend anything that comes out of the White House. Media Matters launched a campaign to focus on advertiser education when it became clear that there were no rules for Sean Hannity at Fox News. Recent events have only vindicated that. There is no pretense that Hannity abides by any standards, as Hannity has built an entire universe separate from the rest of Fox News based solely on absolute and undying loyalty to Donald Trump. Reports indicate that Hannity advises the president on a consistent basis, who in turn promotes Hannity’s show on his Twitter account. Many advertisers have left the show. At this point, the sole purpose of Hannity’s show is not profit, or education, or even entertainment: It is to lay the groundwork for an authoritarian response to the Russia probe led by Robert Mueller.
Meanwhile, Laura Ingraham has built her show around racism, sexism and fear mongering about immigrants. She has attacked asylum seekers and refugees, told athletes to “shut up and dribble” after Lebron James criticized President Trump, and said that transgender people don’t belong in the military. Ingraham received massive blowback for these remarks.
This backlash spilled over to financial consequences following Ingraham’s attacks on Parkland school shooting survivor David Hogg and his sister Lauren. The duo led an advertiser boycott against Ingraham, forcing her to apologize and take a “vacation.” On her radio show, Ingraham doubled down, attacking companies that left her show as having “gave into the mob.”
But until some management imposes real standards and consequences at Fox News, it’s up to activists and advertisers to shoulder the burden. As Media Matters president Angelo Carusone wrote in October:
Mostly driven by concerns around digital advertising, companies are becoming increasingly mindful about brand safety and intentionality in that advertising. And that mindfulness is starting to influence other advertising decisions as well, like television sponsorships.
Companies do not want their advertising to be associated with rank partisanship, bigotry, or deceit. They recognize that it’s bad for business. But Fox News continues to offer all three in spades, and as a result, I suspect it is beginning to have a downward effect on the network’s commercial viability as a whole.
Bottom line is this: Fox News’ ad revenue plummeted. It’s likely largely attributable to Hannity’s growing advertiser losses. And it also appears to reflect a deeper vulnerability in Fox News’ business model of bigotry, deceit, and partisanship.
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