Glenn Beck's “largest day of fundraising” for ... Glenn Beck?

Fresh off of a Glenn Beck-led fundraising drive, the United States Chamber of Commerce is now advertising on Glenn Beck's website and in his newsletter:


Recently, Beck went hat in hand to his radio audience, strongly encouraging his listeners to open their wallets and make October 14 “the largest day of fundraising for the Chamber of Commerce ever.” Beck pledged to personally donate $10,000.

His fundraising efforts were in response to the concerns that the Chamber of Commerce might be using funds from overseas to attempt to sway the fall elections. Now it appears that Beck raised money for an organization that pays to advertise with him.

Does this mean that Beck was, in effect, asking his audience to donate money to Glenn Beck?