Fox News and Fox Business spent just 1 hour and 23 minutes discussing high and rising grocery prices in the month of October, as high-profile off-year elections approached. The two networks’ relative lack of attention to the salient topic — offering less than 1 1/2 minutes per day on average to rising food prices that affect every single American — comes at a time when President Donald Trump has repeatedly and falsely claimed grocery and food prices were supposedly decreasing during his second term in office, and stands in contrast to the often alarmist coverage of grocery prices in the lead up to Election Day in 2024.
  
Research/Study
Fox glossed over grocery prices last month as Trump kept falsely claiming that food costs were coming down
Trump repeatedly denied rising grocery prices, while Fox focused almost entirely on beef
Written by Zachary Pleat
Research contributions from Harrison Ray
Published
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Fox aired little coverage of rising grocery prices, focusing largely on the increasing costs of beef
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While Trump spent the month in denial of increasing grocery prices during his second term, Fox News and its sister network Fox Business each spent, on average, less than 1 1/2 minutes per day covering this issue. A review by Media Matters found that Fox News and Fox Business spent a combined total of 1 hour and 23 minutes covering high grocery prices during the entire month of October.
Much of Fox’s coverage of grocery prices mentioned the higher price of beef or the increased cost of cattle, with 22 of 26 segments (85%) about rising food prices touching on those issues as dramatically rising beef prices have spurred Trump to increase imports of Argentinian beef, which has sparked a backlash among Trump supporters in right-wing media, Congress, and the cattle industry. This hyperfocus on beef ignores other grocery staples that Trump’s tariff and mass deportation policies are making more expensive.
And during this time, Fox even put a positive spin on rising grocery costs by celebrating higher sales of Hamburger Helper and expressing nostalgia about eating it in childhood. The Fox networks’ treatment of the topic this year stands in stark contrast to their relentless coverage of food and grocery costs prior to the 2024 election, which were often negatively framed even when food inflation was declining relative to wage growth or staying flat.
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Trump falsely claimed “grocery prices are down” despite rising food costs
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Over the past month, Trump has routinely said that “grocery prices are way down” — a falsehood he repeated in at least 10 speeches and public remarks in October, according to Factbase, even as grocery inflation has increased.
- Trump during an October 29 Asia-Pacific Economic Cooperation event in South Korea: “Grocery prices are down.” [Factbase, 10/29/25]
 - Trump during an October 28 dinner with Japanese business leaders in Tokyo: “Groceries are down except for the, uh, beef.” [Factbase, 10/28/25]
 - Trump during an October 28 address on the USS George Washington: “Grocery prices are way down.” Trump added: “We have a little problem with beef. We're gonna get that down very quickly. But the prices are way down.” [Factbase, 10/28/25]
 - Trump during an October 22 bilateral meeting with NATO’s Mark Rutte: “Prices are way down, groceries are down.” [Factbase, 10/22/25]
 - Trump during an October 21 Diwali celebration at the White House: “Grocery prices are way down.” [Factbase, 10/21/25]
 - Trump during an October 19 press gaggle on board Air Force One: “Our groceries are down.” [Factbase, 10/19/25]
 - Trump during an October 16 presser on fertility treatment costs: “Groceries are down. The price of things are down.” [Factbase, 10/16/25]
 - Trump during an October 14 bilateral meeting with Argentina’s Javier Milei: “Now as you know, groceries are down. It’s all down.” [Factbase, 10/14/25]
 - Trump during an October 10 press conference on prescription drug costs: “We've gotten prices way down for groceries.” [Factbase, 10/10/25]
 - Trump during an October 9 Cabinet meeting: “We're bringing down grocery prices.” [Factbase, 10/9/25]
 
When Trump was confronted with the fact of increasing grocery prices during a November 2 interview with CBS’ 60 Minutes, he flatly denied reality, defiantly stating, “No, you’re wrong,” when pressed by correspondent Norah O'Donnell.
Trump’s administration also initially refused to release funds for Supplemental Nutrition Assistance Program benefits (also known as food stamps) for more than 40 million Americans in November, a draconian move supported by Fox. (Two federal judges on October 31 ordered the administration to fund SNAP, and the Agriculture Department told a federal judge on November 3 it will use a contingency fund to pay out partial benefits.) This follows Republican-implemented cuts of nearly 20% to SNAP earlier in the year in their so-called “Big Beautiful” budget reconciliation bill.
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Methodology
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Media Matters searched transcripts in the SnapStream video database for all original programming on Fox Business Network and Fox News Channel for any of the terms “food,” “beef,” or “supermarket” or any variation of the term “grocer” within close proximity of any of the terms “cost,” “price,” “dollar,” “amount,” “pay,” or “spend” and also within close proximity of any of the terms “increase,” “surge,” “spike,” “up,” “skyrocket,” or “more” or any variations of either of the terms “high” or “rise” from October 1-31, 2025, the calendar month before the off-year 2025 elections for gubernatorial and state legislative seats in a few states, as well as mayoral contests and other local offices.
We timed segments, which we defined as instances when rising grocery prices were the stated topic of discussion or when we found significant discussion of higher food prices. We defined significant discussion as instances when two or more speakers in a multitopic segment discussed the higher food prices with one another.
We also timed mentions, which we defined as instances when a single speaker in a segment on another topic mentioned the higher food prices without another speaker engaging with the comment, and teasers, which we defined as instances when the anchor or host promoted a segment about the higher food prices scheduled to air later in the broadcast.
We rounded all times to the nearest minute.
We then reviewed the identified segments, mentions, and teasers for whether they mentioned for any amount of time the increased price of beef or the cost of cattle in the United States.