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Covid Vaccine Generic
Molly Butler / Media Matters

Headlines prioritize fear over hope in stories about vaccine mandates

Multiple mainstream outlets highlighted the small number of firings rather than the massive rates of compliance

Written by Gideon Taaffe

Published 10/01/21 10:43 AM EDT

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As vaccine mandates across the country are beginning to take effect, some mainstream media outlets have focused on the small number of people who have resigned or been fired for refusing to comply, rather than the efficacy of mandating vaccinations through employers. 

Evidence shows that employer vaccine mandates have been effective at increasing vaccination rates among employees. Tyson Foods already increased its employee vaccination rate from 50% to 80% with another month to go before the company’s November 1 deadline. Several hospitals saw almost 100% vaccinations among employees as their own deadlines hit. 

In New York, where health care workers were required to get vaccinated by September 27, there has been a significant increase of vaccinations, including a surge of vaccinations right before the deadline. 

    As the vaccination mandate went into full effect on Monday, 92 percent of the state’s more than 650,000 hospital and nursing home workers had received at least one vaccine dose, state officials said. That was a significant increase from a week ago, when 82 percent of the state’s nursing home workers and at least 84 percent of hospital workers had received at least one dose.

    Yet headlines in much of the mainstream press have focused on the small percentage of defectors instead of the success of the mandates. When United Airlines fired less than 1% of its 67,000 employees for not complying, headlines in the mainstream media focused on the small number who chose not to comply, rather than the 20,000 employees who have provided proof of vaccination since the company’s mandate was announced on August 6. A few examples:

    • CNBC News published a story on the United firings titled “Nearly 600 United Airlines employees face termination for failing to comply with vaccine mandate.”
    • The Wall Street Journal reported on the firings under the headline “United Airlines Prepares to Fire Employees Who Refuse Covid-19 Vaccinations.”
    • Reuters tweeted, “Nearly 600 United Airlines employees could be fired for deciding not to get vaccinated against COVID-19,” before noting that the company’s CEO said the policy would affect only a “small percentage” of workers. The tweet also included a video titled “United Airlines to fire employees who defy vaccine policy.”

    Another subject of mainstream press coverage was hospitals where small percentages of employees left or were fired for refusing the required vaccinations. 

    • NBC published an article with the headline “North Carolina hospital network fires around 175 staffers for not getting vaccinated,” focusing on a small fraction of the hospital system’s 35,000 employees. 
    • The Washington Post reported the story under the headline “N.C. hospital system fires about 175 workers in one of the largest-ever mass terminations due to a vaccine mandate,” even though 99% of the health care network’s workforce has been vaccinated. 
    • NBC News published an article in June titled “More than 150 fired, resign over Covid vaccine requirement at Houston hospital,” while burying in the 18th paragraph the fact that “25,000 of the system’s more than 26,000 workers have been fully vaccinated against Covid-19.”
    • NBC News published a story on July 21 about RWJBarnabas Health employees being fired for refusing the mandate, titled “New Jersey hospital system fires 6 employees who did not get vaccinated.” However, 99.7% of the health care network’s workers were already vaccinated. 

    This approach to covering vaccine mandates can also be seen in the spreading of a story from the State Police Association of Massachusetts, a police union, about “dozens” of state troopers resigning over mandatory vaccinations. Many outlets parroted the claim -- however, there has only been one reported trooper resignation so far, and 80% of the union is reportedly vaccinated.

    • NPR reported on the story under the headline “Dozens Of Massachusetts State Police Have Resigned Over A Vaccine Mandate, Union Says.” 
    • CBS News repeated the claim in the headline “Massachusetts State Police troopers will resign over mandatory COVID vaccine mandate, union says.” The article’s body clarifies that only one officer left. 
    • The Hill also published the claim that dozens resigned, but updated the piece later to say only one had actually left. 

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