Just days ahead of Megyn Kelly’s June 18 interview with conspiracy theorist Alex Jones, the Infowars founder leaked purported audio of him and the NBC anchor. Jones was seeking to defend himself because he believed that Kelly, whom he called a “modern-day Medusa,” would edit her report to make it a hit piece on Jones.
There is no doubt that the audio was edited by Infowars. Jones released it to portray himself in a favorable light and “set the record straight” after he didn’t like NBC’s promo of his interview. Though Jones admits at points that he has done things that he is not proud of, the phone call includes several telling moments about Kelly and NBC:
Kelly wooed Jones by downplaying his lying, conspiracy theories, and connections to harassment
- “The reason you are interesting to me is because I followed your custody case, and I think you had a very good point about the way the media was covering it and for some reason treated you and your family and what was going on as fair game when they never would have done that, if you will, of a mainstream media figure. And I saw a different side of you in that whole thing. You just became very fascinating to me.”
- “I just sort of thought you were this maybe, you know, one-dimensional guy. Like this is your thing. And the comments I heard from you during the course of that trial, and your plea to the media to be respectful of you and your kids just reminded me that you’re just like anybody. You know, you’re a dad.”
Kelly pledged that she wouldn’t ask Jones tough questions, that her show was “fun,” and that the interview would not be a “gotcha hit piece”
- After Jones asked if Kelly would bring up his controversies, including his comments about Sandy Hook and Pizzagate: “No, I can ask you about that. This is not going to be a contentious, sort of, gotcha exchange. Right? That’s not what this show is and that’s really not what I want to do. I want to do in-depth profiles on people. Just interesting people. So I can ask you that, this is what the critics say. But this isn’t going to be ah-ha, let’s play a clip.
- “I’m trying to create a different kind of program. And it’s fun. I’ll ask you about some of the controversies, of course. And you’ll say whatever you want to say. But, it’s not going to be some gotcha hit piece. I promise you that."
- “I’m not looking to portray you as some boogeyman, or, you know, do any sort of a gotcha moment. I just want to talk about you. I want people to get to know you. And the craziest thing of all would be if some of the people who have this insane version of you in their heads walk away saying, ‘You know what? I see, like, the dad in him. I see the guy who loves those kids, and who is more complex than I’ve been led to believe.’”
Kelly told Jones he would have oversight of portions of the interview
- “I will promise you to personally look at any clips we want to use of you. And have a producer run by you whether we are taking it in context and what you are saying about it.”
- “If I ask you about any controversy, you’ll have the chance to address it fully. And I’m not going to cut you in a way that’s going to take out the heart of your explanation or the real substance of it. I won’t do that.”
- “We’ll do like a walk-and-talk and we’ll set up something nice. Or we can -- one of my producers will weigh in on that because they know how to make it look beautiful. And they’ll work with you and do something that’s acceptable to you.”
Kelly referred to her audience on NBC as “the left”
- “My goal is for your listeners, and the left who will be watching, some, on NBC, to say, ‘Wow, that was really interesting.’ All I can do is give you my word and tell you if there’s one thing about me, I do what I say I’m going to do, and I don’t double-cross. So I promise you, when it’s over you’ll say, ‘Absolutely, she did what she said she was going to do.’ And you’ll be fine with it.”
Kelly highlighted the lack of editorial standards in cable news, such as her previous employer Fox
- “Truly, it’s like a whole new world over there [at NBC]. They deeply care about this kind of thing. And, it’s not that we didn’t care on cable. It’s just a different game on cable. You know, you move faster and it’s more real time. And it’s just the fact that more mistakes get made."
Ever since Kelly floated the idea of this interview to Jones, he has been manipulating her and NBC with near impunity. As BuzzFeed’s Charlie Warzel wrote, “Jones has been in control of Kelly’s interview and delighting his audience every step of the way. He broke the news of the interview on his show in late May; he was the first to post teaser photos of Kelly in the Infowars studio online; he got out in front of the interview last week with a misogynistic tirade about how he wasn’t attracted to Kelly and called her and the interview ‘fake news.’”
This trolling comes at a cost. Search traffic for Jones is at a multiyear high:
Google searches for “Alex Jones” are at the highest rate since Piers Morgan hosted him on CNN. Megyn Kelly effect. pic.twitter.com/FQg6NIcmjR
— Matthew Gertz (@MattGertz) June 16, 2017
Julie Alderman and John Whitehouse contributed to this piece. Language has been updated for clarity.