Limbaugh: "This Show Is About You. It's Not About The Advertisers"
From the March 5 edition of Premiere Radio Networks' The Rush Limbaugh Show:
LIMBAUGH: Stick with me through a couple of more segments here. I want to clean up a few other things. The left, folks, the media giddy that some advertisers have said they're leaving the program. And I'm sorry so see them go. They have profited handsomely from you. These advertisers who have split the scene have done very well due to their access to you, my audience, from this program. To offer their products and services to you through this venue is the best opportunity that they have ever had to advertise their wares. Now they've chosen to deny themselves that access. And that's a business decision, and it's theirs alone to make. They've decided they don't want you or your business anymore. So be it.
For me, this program is always about you. You talk to anybody that knows me who asks me about this program, and I always say it's all for the audience. Because if you're not there, all the rest of this is academic. This show is about you. It's not about the advertisers. I knew the political inclinations of these people. They didn't care when they were profiting, and I didn't either. Everybody's able to put these things aside for the sake of mutual beneficial business activity. No radio broadcast will succeed by putting business ahead of the needs of its loyal audience, and that audience is you. My success has come from you. My focus has always and will always be on you. And I'm still not through, hang in there.