60 Minutes still hasn't told its viewers that its since-retracted report on the September 2012 Benghazi attacks promoted a book that was published by a CBS subsidiary -- a conflict of interest the network acknowledged was a mistake a week ago.
Media commentators have been raining criticism on CBS News in response to 60 Minutes' tepid, incomplete apology for their retracted report on Benghazi. Those critics have pointed out that the 90-second apology failed to explain how the segment made it to air given the serious questions about the credibility of its star "witness" Dylan Davies, and have lambasted the network for failing to announce an investigation into the handling of the story.
But even before CBS News finally acknowledged the problems with Davies story, the network conceded it had made a mistake in failing to tell the viewers of the October 27 story that Davies' book, which the segment promoted, was published by Simon & Schuster, which is a division of CBS.
On November 5, The New York Times reported:
CBS said that Jeffrey Fager, chairman of CBS News and executive producer of "60 Minutes," said on Tuesday that he regretted not making the connection between Mr. Davies and CBS public.
[CBS correspondent Lara] Logan said, "Honestly, it never factored into the story. It was a mistake; we should have done it, precisely because there's nothing to hide. It was an oversight."
That "oversight" was not corrected during 60 Minutes' brief November 10 apology, which discussed only the failure to properly vet Davies' story, not the conflict of interest.
Likewise, when CBS Evening News covered the story on November 8, anchor Scott Pelley said that Davies had written a book that had been published by a CBS division, but did not note that that information had not been mentioned during the original 60 Minutes segment.
CBS has only acknowledged this problem on air during a November 8 segment on CBS' This Morning, when anchor Jeff Glor reported that "60 [Minutes] has already acknowledged it was a mistake not to disclose that the book was being published by Simon & Schuster, which is a CBS company."
Notably, This Morning typically has an audience of 2.5 to 3 million viewers. 60 Minutes, by contrast, is the most-watched news program in America; the October 27 broadcast was seen by almost 11 million people, while the November 10 edition was watched by more than 15 million.